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Overview
Mautic is an open-source marketing automation platform combining contact management, segmentation, campaign automation, email, and multi-channel actions. Organizations can keep marketing data in their own database and extend integrations and application behavior.
Features and best fit
Based on official documentation; not hands-on tested · Content checked:
Key features
Connect contact segmentation to campaign automation
Contact data can be segmented and fed into rule-based campaigns made of conditions and automated actions.
Sources: [2]
Extend the marketing stack around your own data
Self-hosting and custom integrations let teams retain data ownership while adapting frontend and backend workflows.
Sources: [2]
Best fit
Fits organizations that want marketing automation on self-managed infrastructure
It is useful when email marketing and lead nurturing should run without handing the primary marketing database to a hosted SaaS.
Sources: [2]
Before adoption
Use tagged releases or official packages in production
The README treats source outside tagged releases as alpha and recommends Composer installation or pre-packaged Mautic for production.
Do not rely only on GitHub's license metadata
GitHub reports NOASSERTION, while LICENSE.txt states GPL v3 or later and Composer metadata reports GPL-3.0. Review the repository license text for modification and redistribution.
Sources: [3]
Official sources
- [1]mautic/mautic repository(2026-09-30)
- [2]Mautic README(2026-09-30)
- [3]Mautic GPL v3 license(2026-09-30)
- [4]Mautic 7.2.1 release(2026-09-30)
Supplemental curator note
Mautic lets organizations run contact data, segmentation, campaigns, and email marketing on their own database and infrastructure. GitHub reports NOASSERTION for the license, while LICENSE.txt and Composer metadata identify GPL v3 or later. The README recommends tagged releases or official packages for production rather than an arbitrary branch tip.
Try it in 3 steps
- 1
Clone Mautic 7.2.1
Check out the pinned tagged release for development.
git clone --depth 1 --branch 7.2.1 https://github.com/mautic/mautic.git && cd mautic - 2
Start the local environment with DDEV
Use the repository DDEV configuration to prepare dependencies and local services.
ddev start - 3
Open Mautic in the browser
Complete first-run setup and inspect contact, segment, and campaign workflows. Use the official package or Composer path for production.
ddev launch
Growth
Growth trends · Last 30 days
10,606 Stars
Trend data is still being collected.
Built with
Categories and tags
Categories
GitHub data
GitHub dataView detailed GitHub data
GitHub Topics
- digital-experience-platform
- digitalexperienceplatform
- dxp
- email-marketing
- email-marketing-automation
- email-marketing-software
- hacktoberfest
- marketing-automation
- marketing-tools
- mautic
- open-source
- php
- Stars
- 10,606
- Forks
- 3,474
- Watchers
- 295
- Open issues
- 221
- Owner type
- Organization
- Primary language
- PHP
- License
- Not determined
- Repository last updated
- Sep 29, 2026
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